If you have been involved with websites or Internet marketing for a while you probably already heard that membership sites represent one of the best business models online, right? If anything I guess the story I am sharing today will confirm this….
Donna Simpson currently weights 320 kilos, and as one would expect, she’s on a diet. As one would never expect, though, she’s on a diet to gain weight. That’s right. Her goal is to become the heaviest person on earth at 460 kilos (1012 pounds!). Below is a picture of her at the current weight:
Having such an eccentric goal sure must raise the curiosity of other people, right? The woman was quite clever to figure that out, and she created a membership site (OfficialDonnaSimpson.com) where people pay a monthly fee to watch videos and view pictures of she eating, going to the supermarket and doing other daily chores.
According to the Daily Mail she has almost 500 subscribers and makes around $8500 per month, so $100,000 per year. Not bad huh? Now that she is being featured all over the place I am sure her numbers will sky rocket as well.
The story is pretty weird, but there are some interesting points that come to my mind:
- One more time we see the potential of the Internet, both in terms of generating money and spreading a story/idea.
- You don’t need to have a huge website/niche to make a decent living online, you just need to find a clever angle.
- Membership sites remain one of the best business models online.
- Don’t rule out people’s willingness to pay for weird/exotic/extravagant things…
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